market intelligence Services

Market Intelligence

Market intelligence is an ongoing, holistic knowledge of all aspects of the marketplace. Market intelligence reports provides a high-level view by analyzing many different business areas including competitors, products, market dynamics, and customer insights. 

Our market intelligence takes a broad perspective — tracking both competitors and the overall state of the industry — it provides valuable insight that improves a company’s business model and shapes its strategic direction

Our market intelligence reports provide below answers:

  • What are the strengths and weaknesses of our competitors?
  • Is there intense competition in our market?
  • What is the optimal price point for different products?
  • How does our company’s performance compare to current industry benchmarks?
  • What are the primary drivers of value in our market?

Spade’s market intelligence report is based on multiple sources of data — including primary and secondary sources — which provide context and create a more balanced, accurate view of the market.